Traffic Postcard
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FME005 was David Byrd's first concert poster for Bill Graham. The 28 year-old artist admitted he was "flying blind," and the design was his interpretation of "... what they were doing in San Francisco."
The postcard was only printed once before the concert. Two different stocks were used in the print run, one glossy and coated and the other plain and uncoated. It measures 4 3/8" x 6 3/4".
As the exclusive designer for the Fillmore East, Byrd produced 11 posters for Bill Graham between 1968-71. With his architectural training, powerful linework and sense of dimension and balance, Byrd said his understanding of symmetry "... Led [me] right up to Art Nouveau. Add to that my LSD experiences, and it all connected up somehow." Byrd's credits include concert poster designs for Jimi Hendrix, the Who, the Grateful Dead, movie posters for Godspell and Jesus Christ Superstar, posters for The Pasadena Playhouse productions, cover art for TV Guide, and work for Warner Bros.