Grateful Dead Handbill
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Randy Tuten was hired by Bill Graham in January, 1969 and immediately started to work his transportation themes into concert posters. BG154 featured a train station, a bus stop and an ocean liner. "There really isn't any heavy meaning in my posters," said Tuten. They were "... a combination of what I like and what fit."
The handbill measures 4 5/8" x 7 1/16" and displays a calendar of upcoming Bill Graham events on the reverse. It was printed before the concert.
There were also some pre-concert double-sized mailers printed that were conjoined with the BG155 image. They measure 7 1/16" x 9 1/4".
Randy Tuten is the only poster artist whose work spans five decades of design for The Fillmore. The 23 year-old San Francisco native was hired by Bill Graham in January, 1969, and their mutual taste for traditional, readable design style led to a long-lasting work relationship. Although influenced by the compositions of "Fillmore Five" artists Mouse, Kelley and Griffin, Tuten avoided "... Heavy meaning in my posters." Tuten's style reflected his skill as a draftsman, and his designs evolved into an eclectic mix of graphic imagery, lettering and photographs.