This purple, gold and black poster was printed once before the concert and displays some inking variation throughout the run. It measures 14 3/4" x 21 7/8".

The 2nd printing is on matte stock and has "W 2021" in the lower right hand margin. It was printed in 2021 by the Wolfgang's in a 250 copy run. This reprint measures 14" x 21".

When the Avalon Ballroom and Bill Graham's Fillmore Auditorium began to hold weekly dance concerts, Wilson was called upon to design the posters. He created psychedelic posters from February 1966 to May 1967, when disputes over money severed his connection with Graham. Wilson pioneered the psychedelic rock poster. Intended for a particular audience, "one that was tuned in to the psychedelic experience," his art, and especially the exaggerated freehand lettering, emerged from Wilson's own involvement with that experience and the psychedelic art of light shows.